Could Oregon's Chardonnays Upstage Its Award-Winning Pinot Noirs?

The annual Pinot Noir Auction in Oregon’s Willamette Valley is an event designed to highlight the exceptional quality and uniqueness of Oregon’s most popular wine. But at last year’s showcase, something unexpected happened.

For the first time, four Oregon Chardonnays were on the auction block. While the average price for a five-case lot of Pinot Noir was just over $10,000, and the mean price was $8,500, the white wines sold for $9,000, $10,000, $13,000, and $15,000. In other words, the Chardonnays bested the establishment reds by several measures.

Story written by Sophia Bennet for vinepair.com