COVID Can Consumption Caused Chaos for Breweries of All Sizes

“Breweries have always been part of sharing culture,” says Ninkasi Brewing co-founder Jamie Floyd. “That’s who we are.”

With a pandemic suppressing our ability to share culture in person for the past two years, the beer world has suffered losses beyond revenue. Facing universal adversity, breweries ended up making choices driven by necessity, guided by ethics and community, and shaped by a passion for the culture of beer.

Craft breweries are generally categorized into large, medium and small sizes based on production volume, and there are both benefits and drawbacks unique to each. To get a sense of how different categories of breweries adapted as COVID swept the globe, we spoke to three Eugene-based businesses, all of which were caught in different phases of development in 2020.

*Reported by Willamette Week